|
|
|
|
|
|||
|
Q I come from a semi-rural non-English speaking background. My friends often make fun of me when I tell them about my wish to work in a BPO or other service sector companies. They say my English is poor as I don't use tough or big words which are necessary for BPO jobs. Is it true?
— Narendra Kumar A Your friends are absolutely wrong. You don’t need a tough vocabulary to be able to work in a BPO. A decent vocabulary with a neutral accent (no pronounced vernacular or mother tongue influence) is what is needed for international BPOs. The domestic ones are more lenient in their requirements. Don’t let anyone deter you from what you want to achieve in life — even if it takes a bit longer. Moreover, the recruitment strategy of companies in the service sector is changing in favour of small town youth. In a marked departure from the traditional model of employing English-speaking public school products, the ICICI Bank plans to recruit graduates from smaller towns and villages who have a government school background. The bank recruits over 100,000 people every year. The bank is expanding its network in semi-urban and rural areas by recruiting people from a humble background and polishing them through training. The notion that only English-speaking people can serve customers is wrong. Even those who don’t know English can be suitably trained to cater to this segment. This strategy will not only contribute to containing the attrition rate but also help absorb educated unemployed youth from rural and semi-urban areas.
|
