Burger King apologises for sexist ad

Moscow, June 20 

Burger King says it’s sorry for offering a lifetime supply of Whoppers to Russian women who get pregnant from World Cup players. Critics assailed the offer, announced on Russian social media, as sexist and demeaning. The announcement was removed yesterday from Burger King’s social media accounts but is still circulating among Russian social network users. 

It promised a reward to women who get “the best football genes” and “ensure the success of the Russian team for generations to come.” 

The fast food company posted a Russian-language statement on a local network, saying “we offer apologies for the announcement we made. It was too offensive.” — AFP