Steps to Strengthen infrastructure for advertisements

MC to instal solar panels on unipoles

AMRITSAR: The Municipal Corporation (MC) is planning to install solar panels on unipoles for providing eco-friendly advertisement infrastructure in the city.

Tribune News Service

Amritsar, October 13

The Municipal Corporation (MC) is planning to install solar panels on unipoles for providing eco-friendly advertisement infrastructure in the city.

Mayor Bakshi Ram Arora has instructed advertisement cell of the MC to prepare a proposal to get approval from the government. Officials of the MC are expecting that the government would give a green signal to the project.

There are as many as 200 unipoles installed at various locations in the city. The unipoles have power connection and glow during nights. The MC made separate arrangements of power connection for every pole. Officials are seeking eco-friendly substitute of power to make illuminate unipoles in the night.

Following guidelines of the Smart City Project from the Centre government, Municipal Commissioner Sonali Giri has asked the advertisement cell to suggest a model of the unipole. The MC will send the proposal to install solar panel on unipoles to the state government.

“We hope that the proposal will be approved as the state government has been promoting use of the solar energy. It will be beneficial for the MC and residents. We always stress on saving power. It will encourage residents to adopt solar energy,” said Mayor Bakshi Ram Arora.

Meanwhile, in another such initiative, officials of the MC are preparing a proposal to install LCDs for advertisement in the city. Observing the potential of advertisers, the MC Commissioner asked the staff to prepare a separate proposal to install LCDs for advertisement in posh markets of the city.

Giri stated that the MC had been collecting good revenue from the unipoles. She said, “There is a demand for sophisticated advertisement infrastructure in the city. Observing the potential, we are planning to install LCDs in markets. The MC can earn good revenue from LCDs as people are ready to pay for the goog advertisement infrastructure.”

It is pertinent to mention here that the Centre government has announced to develop Amritsar as a Smart City recently. Now, the MC has been planning several projects as per guidelines of the Smart City project.

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