Over 90 pc of sellers back on platform, seeing huge traction in new sign-ups from MSMEs: Flipkart

It also ran a special offer on loans through Flipkart’s Growth Capital programme to address the sellers’ need for working capital

Over 90 pc of sellers back on platform, seeing huge traction in new sign-ups from MSMEs: Flipkart

New Delhi, June 27

Walmart-owned Flipkart on Saturday said it had enabled more than 90 per cent of its sellers to resume business on the platform since April.

Also, the e-commerce major noted that it had seen a 125 per cent increase in new sellers signing up on the platform in comparison to its existing seller base for a period of April-June 2020.

“The impact of the pandemic has urged businesses across the country to re-think their usual mode of operating and identify newer ways to function. Local MSMEs across the nation have realised the true value of e-commerce that enables them to stay connected with millions of customers,” Flipkart said in a statement.

“Since April 2020, Flipkart has enabled more than 90 per cent of its sellers to resume business on the platform. Sellers on Flipkart are able to leverage the benefits of nationwide market access along with an efficient, transparent and truly democratic functioning of their marketplace business,” it said.

Uttar Pradesh, Maharashtra, West Bengal, Delhi and Tamil Nadu were the top states where local micro, small and medium enterprises (MSMEs) have shown maximum interest in taking their businesses online.

These sellers operate in various categories ranging from women's clothing, personal care, food and nutrition, home improvement tools and baby-care products, it added.

To help MSMEs and sellers through this pandemic, Flipkart had introduced a health insurance plan, specific to COVID-19, to cover the sellers along with their families and employees, at a special rate with coverage ranging between Rs 50,000 to Rs 3 lakh per individual with annual premiums starting at Rs 369.

It also ran a special offer on loans through Flipkart’s Growth Capital programme to address the sellers’ need for working capital.

“As a homegrown platform, Flipkart has a huge emphasis on enabling the local MSME industry of the country, by making them more digital and transforming their business journey. By allowing MSMEs, artisans and smaller traders in India to bring greater efficiencies in their operations with a strong market reach; e-commerce is further empowering these businesses to generate livelihood opportunities,” Flipkart said. PTI

Top Stories

US closely monitoring India-China border row; does not want it to escalate: Official

US closely monitoring India-China border row; does not want it to escalate: Official

He was speaking to reporters during a conference call on Fri...

Hoshiarpur rape-murder case: BJP turns tables on Congress, says its leaders’ silence deafening

Hoshiarpur rape-murder case: BJP turns tables on Congress, says its leaders’ silence deafening

The party questions RJD leaders sharing stage and campaignin...

Maharashtra ex-CM Devendra Fadnavis tests Covid positive

Maharashtra ex-CM Devendra Fadnavis tests Covid positive

The BJP leader shared the information on his Twitter handle

53,370 more coronavirus cases take national tally to 78.14 lakh

53,370 more coronavirus cases take national tally to 78.14 lakh

The number of active cases remains below 7 lakh on second co...

Cities

View All