Chinese with the desi touch

Fat Tigers is an ode to the Indian styled Chinese cuisine developed in India by the small Chinese community over a century ago. Today this food is an important part of Indian cuisine and culture and Fat Tiger wants to bring this food in its traditional glory with some modern touches across India. Additionally, it will also serve unique and innovative beverages along with interesting dimsums. After the successful launch in Karnal and Delhi/NCR, Fat Tiger has launched its outlet in Chandigarh at Elante mall.

Here, the customer is able to create his own meals from a plethora of choices and sizes. The meals will take into account from the smallest-bowl meal to plate meals (larger) and then family meals (the largest selection) along with special meals designed for kids (providing more variety but smaller portions for children).

Additionally, the brand has introduced the ‘try and buy’ concept for the main course meals. This means that the guest will be able to try the main course items and then buy only if they like it. It is a health-conscious brand and hence created the concept of Fit Tiger meals (all below 300 calories for a complete meal) and a few gluten free meals. —TNS

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