Course Watch

Strategic Sales Management programme launched

Bengaluru, October 12

The Indian Institute of Management (IIM), Indore, and Jigsaw have launched an Executive Programme in Strategic Sales Management, a unique certification programme in the domain of strategic sales.

This new programme is designed to help sales professionals and aspirants across different experience levels incorporate digital skills for a profound sales team-building and strategic approach towards driving sales.

The Executive Programme in Strategic Sales Management is designed to enable learners to become high-performing sales strategists in the digital world.

Being the most challenging and profit-driving part of an organisation, masterminding the art of sales without actually selling is the need of the hour. With the pandemic propelling the world drastically towards massive digitization, the need and necessity to learn and drive digital sales have increased manifold for sales professionals. With the current market requirements and developments in vision, Jigsaw in collaboration with IIM, Indore, has consciously designed a pedagogy to acquaint learners with the best practices for recruiting, training, building and managing high-performing sales teams.

Elaborating on the design and delivery of the programme, Prof. Himanshu Rai, Director, IIM, Indore, said, “The core aim of our institute is to help develop and groom individuals who are capable of single-handedly driving the success of a team or an organisation. Our sales programme's parameters are specified around conditioning existing sales professionals along with aspiring sales personnel into a dynamic, revenue-driving, digitally literate salesforce. The four-month online live training with industry veterans covers end-to-end foundational concepts in sales to strategic sales for scale along with emerging sales frameworks. The learning is hands-on with an emphasis on mastering the skills rather than just learning them.”

Jigsaw offers an array of the most industry-relevant programmes in Data Science, People Analytics, Digital HR, Cyber Security, Design Thinking, Cloud Computing, and Business Analytics and offers upskilling opportunities to professionals and fresh graduates.

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