From Russia with love
Manish Chand

Russian B-schools and universities are going all out to woo West-bound Indian students in a bid to bring about a ‘reversal of routes.’

Buoyed by its economic resurgence, Russia is now seeking to lure a chunk of the US-bound Indian students to what it professes are its ‘world-class’ business schools, and is flaunting its universities for their proven strength in engineering and natural sciences.

"Many of our universities are world class. We want more Indian students to study in Russia," Evgeny Butko, deputy head of the Federal Agency of Education, told this correspondent during a recent visit.

"We will promote Russian education and universities in innovative ways in India. Russian universities are promoting high-quality education. Indian students have a lot to gain from studying in Russian universities," he said in his elegant office housed in the ministry's Soviet-era building.

"We have more courses on maths and sciences. Russian education is very strong in engineering and natural sciences," he said.

"This is just the beginning," said Butko, adding that Russia is not averse to organising special education fairs along the lines of other countries like the US, Australia, Britain and New Zealand that have found thriving business in India.

Russia plans to hold a multi-city youth festival in India starting in April in New Delhi, where university officials will showcase the attractions of studying in their country.

Butko said that top Russian education professionals are fully aware that the US is a favourite choice for Indian students for higher studies, but hints that Moscow will soon be giving tough competition to western countries to attract talented and well-off Indian students.

Pointing out the dramatic transformation of the Russian education system in the last few years, he said a new resurgent Russia, with its economy ready to embrace the world, can now offer top-quality courses in business management that can match up to the most prissy B-schools in the US.

"The Moscow Business School and St Petersburg Business School are world class," he said proudly, adding that MBA courses are the new rage in a market-friendly Russia.

The Graduate School of Management (GSOM) at St. Petersburg State University, an offshoot of Russia's oldest university (founded in 1724), offers an executive MBA for Russian managers modelled after American B-schools.

Next year, it will launch a full-time, 16-month MBA programme taught entirely in English and will be located in a new campus on the former palace grounds that was once home to the Russian royalty.

The Moscow School of Management brought in American business guru Jack Welch last year to teach a class of Russian business managers. Skolkovo, as it is also known, plans to launch a one-year MBA programme next year.

A raft of American and European business schools are partnering with Russian management schools that should serve as an added attraction to Indian students, a Russian official pointed out.

Business courses are, however, new attractions of studying in Russia, a country that boasts of some of the grandest universities, public libraries and monuments dedicated to writers and astronomers.

Russia has proven prowess in fields like aviation, engineering, aerospace and medicine. The language barrier diminished Russia's attractiveness as a destination for higher education in the past, but now many Russian universities are offering courses in English, especially in fields like medicine.

Lower fees than in other developed countries (it costs less than $4,000 a year for overseas students), fewer qualifying exams, and the attraction of a foreign degree make Russia a viable education destination for many aspirants from India.

Indian students account for nearly 10 per cent of the around 1,00,000 foreign students in Russia. In 2004, about 1,000 Indian students enrolled for medical and engineering courses in Russia.

The US, however, continues to be a favourite with Indian students. Over 80,000 Indian students are currently studying in the US. Nearly 25,000 Indian students go to study in Australia every year.

Russia still has a long way to go to be anywhere in that league. — IANS



Career Hotline
Set of choices
Pervin Malhotra

Q I have just completed my BFA and I am interested in art direction or set designing for films. Can you please suggest some relevant courses and what does it entail?

— Divyajot Sarna

A Whether it’s the opulent sets of a mega-budget film like "Jodhaa Akbar" or a more modest, minimalist set for parallel cinema or recreating the historical aura of a period film, it’s the the set designer who puts it all together from scratch making it look authentic.

Being an Art Director means not just dressing up the set but each and every frame of the film. This includes deciding the overall colour palette, design and construction of the set, set decor, props, pictures, vehicles, wardrobe, makeup and hairstyles.

Your work must be both aesthetic and authentic to meet the specific requirements of the script. The job profile is an exhaustive list of `selecting the right location; conceiving visuals in 3D, work in close co-ordination with the film director, cinematographer and costume designer to develop the feel and look of each frame to supervise the decoration and sticking to the budget allocation.

You must be able to think on your feet and come up with creative solutions if there is a sudden change in shooting schedule. Proliferation of the multiplex culture necessitates `guerrilla filmmaking’ which follows break neck shooting schedules. The new breed of young and energetic art designers bubbling with creative ideas clock-in close to 10-12 hours per day.

It is no longer OK to shoot the film and pray that everything falls into place. In this new environment, the art director or production designer needs to invest a lot of time in pre-production planning. Then there are the technical aspects like leaving space for the camera and crew, headroom for lights and mikes etc which need to be factored in.

For film buffs this is an ideal opportunity to learn while you earn and still have fun. A part of your work entails watching films to observe new trends and innovation in design. For a fresh graduate it is best to start work under an established art designer and pick up tricks of the trade while you are on the job. Once you have established yourself in the film fraternity you can command anything up to Rs 10 lakh or even more for a film.

Any good course in interior design offers a good launch pad for starting a career in art design. FTII, Pune offers a 2-year PG Diploma in Art Direction for those who have a bachelor’s degree or diploma in architecture/applied art/sculpture/interior design.

Human factor

Q I have an MBA in finance, but my experience has been in the administration side. I am interested in taking up HR or Admin as a mid-level executive but jobs are mainly available in marketing in which I am not very interested. What should I do? I have a total experience of 4 yrs in admin and HR.

— Reema Saxena

A It appears that you have lost focus. MBA Finance to Admin and HR? Applying for jobs in marketing? Suggest you focus on Finance. To do this, apply for finance-based openings. Do this through newspapers, placement firms and jobsites. Change the focus of your resume to reflect your interest in this area. Plan and prepare for interviews to show finance as your key skill area.

Join the nuclear family

Q I am a fresh medical graduate and wish to pursue a career in the field of nuclear medicine. I would be grateful if you could provide details regarding courses in this field.

— Dr Maninder Khosla

A As yet, there are not many courses available in either Nuclear or Aviation Medicine.

The Radiation Medicine Centre of Bhabha Atomic Research Centre, Mumbai offers two programmes to equip professionals for working in Nuclear Medicine Centres ( the first programme may suit you best).

Both courses are offered under the aegis of the Homi Bhabha National Institute, Mumbai (a Deemed University). These full-time programmes include lectures, demonstrations, practicals, theory exams, apprentice programmes and clinics.

Selection is based on an all India Common Entrance Test (CET) and interview.

Diploma in Radiation Medicine

Eligibility: M.B.B.S. with internship from a recognized university. Post-graduate medical qualification-holders and sponsored candidates can also apply.

Common Entrance Test: 100 Multiple Choice Questions of the III MBBS level [Fields: Anatomy, Physiol, Biochem, Pathol, Internal Medicine (Cardiology, Pediatrics, Oncology), Infectious diseases, Neurology, Nephrology, Endocrinology and Recent Advances in Medicine].

Non-Sponsored candidates will receive a stipend of Rs.7000 p.m. in year-1 and Rs. 7250 p.m. in year 2.

Diploma in Medical Radioisotope Techniques

Eligibility: B.Sc. (60 pc agg) in Chemistry, Physics, Life Sciences, Biophysics, B.Sc. in Nuclear Medicine Technology or B.Sc. (Medical Radiological Tech). M.Sc. degree-holders can also apply.

Sponsored candidates with 55 pc aggregate in B.Sc. can also apply. The Common Entrance Test covers 100 multiple choice questions on science subjects of Class XII. Only 50 candidates in order of merit will be called for an Interview. Non-sponsored candidates will receive a Stipend of Rs.4000 p.m.

Fees: Rs.4000. Limited hostel accommodation is available.

Age limit: 40 years (on May 1, 2008 (relaxed by 3 years for OBCs and by 5 years for SC/ST and sponsored candidates). The syllabus for both programmes can be downloaded from the HBNI website There are 10 seats in each programme. The application deadline is March 15, 2008 HBNI also offers a Diploma in Radiological Physics.

Sanjay Gandhi Postgraduate Institute of Medical Sciences, Rai Bareli Road., Lucknow-226014 ( also offers M.Sc Nuclear Medicine (2-year)

Eligibility: MBBS.

Scope with sociology

Q I have been sending applications to jobs advertised in the papers for the past 4 months but have not received any response. What should I do? I have done MA (Sociology).

— Hariprasad Goel

A Most large organisations have details of vacancies on their website. You can also find job vacancies on: Recruitment and employment agencies websites or newspapers' websites. Most job sites allow you to search for the types of vacancies you're interested in. You can specify the type of job, the level, the salary, the location etc. Some sites even notify you when suitable vacancies are posted on their site. Today, online recruitment eclipses all other recruitment channels in the country including direct approaches, newspaper advertising and ‘word of mouth’ as the preferred way to find jobs. Statistics show that 78 pc respondents were satisfied with the outcome of the online recruitment process, compared with 54 pc who were satisfied with the traditional channels. A recent study sought the view of more than 1.15 lakh people in 33 countries, including 3,000 in India. As many as 40 pc of Indians said they found their most recent jobs on-line, 22 pc found a job through being directly approached by an employer, 13 pc via ‘word of mouth’, 9 pc from newspaper advertisements, 8 pc by directly approaching an employer, and 8 pc through other methods.

Shore chance

Q Is the scope for merchant navy personnel still good? Our son is very keen on a seafaring job.

— Rakesh Manchanda

A As shipping serves more than 90 pc of the global trade, the industry is booming and generating a lot of employment opportunities for students of maritime education.

As a matter of fact, there is a worldwide shortage of officers in the merchant navy. And this is expected to continue well into 2010. There is a shortfall of 1500 seafarers in the officer’s grade in India. The coutry’s largest shipping company, the Shipping Corporation of India (fleet of 84 ships) is short of 500 seafarers. There is a move to recruit foreign seafrers to fill this gap.

As there are only 800 Indian ships out of a total of 50,000 in the world, most foreign flag vessels are being manned by Indians at all levels. IGNOU and Directorate General of Shipping offer a Programme in Nautical Sciences leading to a B. Sc (Nautical Sc) at DGS-approved academies across the country.

Over 120 institutes offer a variety of short and long-term courses in India. DGS regulates the private academies that have been recognised by it. Candidates passing out of these institutes get a Continuous Discharge Certificate (CDC) which is a license to work on board a ship. Those enrolled in unapproved institutes cannot obtain this certificate, and hence, will not be qualified to work on a ship. A new Maritime University is also on the cards.

Besides ensuring that the institute is DGS approved, please check its reputation and placement record.

DGS has also made it compulsory for all pre-sea institutes to be benchmarked by agencies like CRISIL, CARE and ICRA. Information about the rating is given on the DGS website:

To encourage women to join this sector, the upper age limit has been relaxed by two years. The Training Ship Chanakya, Mumbai, MERI, Kolkata and the Lal Bahadur Shastri College of Advanced Maritime Studies & Research offer tuition waiver to 10 students each. Private institutes have also been requested to offer fee concessions to women candidates.

The writer is a noted career consultant.

Please send in your query, preferably on a postcard, along with your full name, complete address and academic qualifications to: Editor, Jobs and Careers, The Tribune, Sector 29, Chandigarh-160030, or at



Realty firms offer concrete jobs
Construction sector a big draw for IIM-C grads

The Indian Institute of Management-Calcutta has received a total of 148 lateral placement offers across various sectors and the average annual package offered was Rs 14.15 lakh.

As many as 42 companies visited the campus over a period of 45 days offering key responsibilities within India and abroad, including major business locations such as US, Europe, West Asia and South-East Asia, an IIM-Calcutta press release said. The average annual package offered was Rs 14.15 lakh with a highest domestic offer of Rs 21 lakh, it added.

"Students at IIM-Calcutta are in the best position across all B-schools in India with a dream job already in hand and having a possible shot at another dream job in the final placements commencing March 8," IIM Calcutta recruitment coordinator Srikrishna Swaminathan said.

The lateral placement offer was made across a variety of sectors, including consulting, commercial banking, private equity, wholesale banking, IT management, general management, real estate and hospitality.

The major recruiters on the campus included Lebua Group, Barclays Bank, ICRA Management Consulting, Raheja Group, Caterpillar and Lime Group, consulting giants such as Deloitte, KPMG, PriceWaterhouseCoopers, Ernst & Young and prominent banks such as Standard Chartered, Yes Bank, Barclays Bank.

A significant feature this year at the IIM-C was emergence of key real estate firms as a preferred choice for many students.

Firms such as DLF Group, Raheja Group, Unitech gave more than 20 offers for key management positions, the release added. The objective of lateral placement is to place students with extensive work experience at levels commensurate with their relevant experience. — PTI



Cognizant to hire CAs and lawyers

Global BPO giant Cognizant has said it will expand its headcount in India by about 14,700 this year and would also broadbase its talent pool by hiring doctors, lawyers and CAs.

The move comes at a time when global giants such as Yahoo and IBM as also some Indian companies are cutting their workforce in the backdrop of wage inflation, rupee rise and economic uncertainties in the US, which have dented their profitability.

The Nasdaq-listed outsourcing firm has announced that it plans to add 16,600-19,600 professionals globally in the calendar year 2008 to take its global headcount to 72,000-75,000.

"Of these 16,600-19,600 professionals to be added globally, upwards of 75 per cent will be hired in India," Cognizant Human Resources vice-president Bhaskar Das said in an e-mailed statement recently.

Cognizant's global headcount at the end of December 2007 was 55,400, which included more than three-fourths (over 41,000) employees in India.

The company is also planning to widen its recruiting pool beyond the traditional streams such as engineering, management and science.

"On the type of profiles we will go after, beyond engineering, management and science disciplines, it will include doctors, lawyers, chartered accountants, pharmacists, bio-statisticians and supply chain specialists for our IT services and KPO practice, and in recruiting graphic designers, user interface specialists, and learning specialists for our content and design services," Das said.

Cognizant reported an impressive Q4 results, with a 41 per cent increase in revenues to USD600 million compared to the year-ago quarter, beating market expectations at a time when financial results of companies like Yahoo and IBM failed to meet their targets. The two companies have also announced job cuts to the tune of 740.

Talking about the salary trend in 2008, Das said the company expects the wage inflation to moderate from the 2007 increase levels.

However, Cognizant is yet to decide on their annual wage hike, Das added.

"Cognizant decides on its annual wage increase in Q2 of 2008," he said, adding that based on Cognizant's current view of the labour market in India, the firm expects the wage inflation to moderate from the 2007 levels.

The firm is also confident that a possible US recession would not force the companies to cut their IT budgets.

"We recently completed a survey at our global field sales kick-off meeting, asking our Client Partners responsible for Cognizant's top 50 customer relationships for feedback on client budget plans for 2008.

The survey confirmed that over 80 per cent of our top 50 clients have finalised their 2008 budgets at this point, statistics that is consistent with the feedback we have received in prior years at this point in the year and which indicates clarity in spending plans going into 2008," Das said.

Looking at all these factors together, the firm believes that current market conditions present an opportunity for it to capitalise on demand for its new and traditional services, he added.

Talking about their expansion plans, Das said: "We are expanding our global delivery network to enhance the breadth and depth of services that we can offer to our global customers. This will include setting up new development and delivery centres around the world.

In calendar 2007 alone, Cognizant added three additional centres globally - Cochin and Gurgaon in India and Buenos Aires in Argentina. — PTI



ATMs reduce banks’ workload

The workload on bank employees has nearly halved in the last few years due to the installation of ATM facilities in various areas, industry chamber Assocham has said.

According to an estimate of the industry chamber, workload on over 65,000 cashiers has fallen by 50 per cent in the last five years due to growing installations of offsite and onsite ATM facilities in urban, semi-urban and rural bank branches.

According to RBI data, there are about 17,000 ATMs, while branches across the country are over 50,000. Of these, State Bank of India, with its seven associates alone, has the largest ATM counters of about 6,000.

With the installation of ATMs, the existing cashiers in the banking sector are now confined to large and bulk cash withdrawals, making their entries and submitting the transactions tally to the respective managers, it said.

Besides providing convenience to the customer, ATM facility has created employment opportunities for ex-defence and paramilitary personnel, it said.

The installation has created employment engagements for thousands of semi-skilled people above the age of 52-55 years, to guard at ATM locations, most of whom are superannuated from armed and paramilitary forces and other disciplines, Assocham president Venugopal Dhoot said. — PTI



Microsoft sets up tech lab at IIT

Microsoft Corporation India Pvt Ltd recently announced the inauguration of a technology lab it has set up at the Chennai-based Indian Institute of Technology.

Microsoft is investing Rs 90 lakh initially in Microsoft Windows Technologies Lab that will harness innovation through research and provide a platform for faculty members and students to leverage it for a variety of research and training, Prof T A Gonsalves, Head, Department of Computer Science Education, IIT-M, told newsmen during the inauguration.

The lab will offer best-of-the-breed MS technology for the teachers and students to work with, apart from helping students with their B.Tech and M.Tech projects as also the MS and Ph.D students in their research.

Will Poole, vice-president, Microsoft Corporation Ltd, said experts from the company will visit the lab to conduct seminars and workshops and also help the institution in research and innovation in the long run.

The initial focus will be on Windows Terminal services, device drivers, networking protocols, windows mobile and multi-modal localisation.

Six companies have already spoken to IIT for using the lab and TCS is one of them, Gonsalves said. — PTI



Watch out
Never too late to understand boss's philosophy on overtime

Lily Garcia

A reader writes: I work for a company as a middle manager and right now I am supervising only one person in my section. I usually work 8-5 but stay late if I have to or sometimes take my work home. My boss has a philosophy that no matter what, managers have to come early and leave late even if there is no urgent need. She has reminded me a couple of times that I need to quit the habit of leaving at 5 pm. and stay late. A couple of other managers do stay late (2-3 hours) and she always mentions them.

My argument is that I would love to stay late if I have to and there is an urgent need, otherwise I will leave at the prescribed time so I can spend some time with my family (she is a single person with no family here). Apparently, we are not on the same page yet. What should I do?

You are doing the right thing by explaining your reasons for not putting in unnecessary face time. It is unfortunate that your manager does not appreciate the wisdom in your logic, but all is not lost.

I recommend that you get to the underpinnings of your manager's philosophy. There are a number of possible reasons why she might think that staying late is appropriate for managers regardless of workload, including:

  • Making a display of solidarity with other team members who are staying late, which arguably promotes good morale and boosts productivity;

  • Being available to support and answer the questions of team members who are staying late, or being available to manage technical emergencies that might otherwise arise;

  • Modeling desired behaviour, by which I mean showing those who report to you that long hours are expected;

  • A sense that it is not fair for other managers to go home early when she has to stay late;

  • An immature concept of what it means for a manager to put in a full day's work.

Short of staying late, there is little that you will be able to do to placate your manager if her philosophy is based on last two reasons. However, there is much that you can do to reassure her if her philosophy is based on first three reasons.

First, you should occasionally stay late. Make a point of it so that your boss cannot truthfully say that you never do it. Once a week should be enough.

Second, make it clear to your boss that you are on call and available 24/7 to answer questions and provide assistance to your team and the larger department. To support this, change your voice mail to include a number at which callers can reach you after hours. Place an auto-responder containing similar information on your e-mail when you leave for the day, and be sure to answer a few e-mails from home during the evenings. Also, call occasionally after hours to check in on your direct report and make sure that your boss somehow finds out about it. Finally, call your boss after hours now and then to check in and make sure that she does not need anything from you.

These are not empty political gestures. Your objective is to instill in your boss some degree of confidence in your availability and commitment to the operation. If the use of a few well-placed theatrics makes you uncomfortable, remember that the payoff will be greater autonomy and less scrutiny.

— LA Times-Washington Post



Smart Skills
Product planning
Usha Albuquerque

Design has always been an integral part of our aesthetic sensibilities. We admire new products that look different and exotic — the flat TV screen, the slim mobile phone, the fancy blackberry, the sleek lines of the latest car are all products we admire and hanker after. It is for this reason that certain products are remembered for not only their usability but also the design. Among the classic industrial designs the VW Beetle, the iPod, and the Coke bottle, are considered as much works of art as of engineering.

The original Volkswagen Beetle car was designed by Ferdinand Porsche, an Austrian automobile designer, whose car designs became legendary. Even the humble ballpoint pen, one of the most useful inventions, was the product of a Spanish industrial designer László József Bíró.

According to one of the many accepted definitions of design from the Carnegie Mellon’s School of Design, "Design is the process of taking something from its existing state and moving it to a preferred state".

Industrial design is an applied art whereby the aesthetics and usability of products is being improved for marketability and production. The industrial designer combines engineering and creativity to create and execute design solutions for problems of engineering, marketing, brand development and sales.

They, therefore, study the function and form of a product, and help develop it so as to optimise the function, value and appearance of products and systems for the mutual benefit of both the user and manufacturer. In addition to considering aesthetics, usability, and ergonomics, industrial design also encompasses the engineering of objects, their usefulness as well as usability, market placement, and the attraction of the user to the object. Industrial design therefore focuses on technical concepts, products and processes.

Work profile

Although the process of design may be considered ‘creative’, the industrial designer may be involved in the complete development process of a product. Some of the processes that are commonly used are user research, sketching, comparative product research, model making, prototyping and testing. Today, industrial designers often utilise 3D software and CAD programmes to create products and give them form with respect to colors, texture, even sounds. Often, the industrial designer is also responsible for aspects concerning the production process, choice of materials and the way the product is presented to the consumer at the point of sale. More and more industrial companies are utilising the services of industrial designers as their inputs often lead to added values in terms of improved usability, lowered production costs and more appealing products.

Product of collaboration

Product design deals with developing and designing of any product from an aeroplane or automobile to toys, home appliances, electronic and electrical products and recreational equipment. It involves the study of the technical aspects of the product, and the creation and working of a design along with engineering specialists.

Product designers may also choose to specialise in areas such as ceramic design and furniture design.

Product designers have to work with engineers or manufacturers to give shape to products so that they look good and fulfill all the utility functions. However, product designers must also have technical knowledge appropriate to the discipline as well as commercial awareness of the market. Work here begins with a thorough study of the product required, its usage, functions, and raw materials. Work also includes making sample drawings, sketches and models for testing before the prototype is created.

Often, product designers have to redesign a given product to make it look aesthetically more appealing, as well as more functional. The role of a product designer, therefore, encompasses many characteristics of the marketing manager, product management, industrial designer and design engineer rolled into one.

Entry points

Automobile designers are industrial designers involved in the development of the appearance, and to some extent the ergonomics, of all vehicles, whether cars, motorcycles, trucks, buses, coaches, and vans. The functional design and development of a modern motor vehicle is typically done by a large team from many different disciplines, including automobile engineers. Here the industrial designer is primarily concerned with developing the visual appearance or aesthetics of the vehicle, though they can be involved in the creation of the product concept too.

To become an industrial designer you would ideally need to have done physics and maths in Class XII. You can then take up an industrial design programme. The National Institute of Design at Ahmedabad offers a 4-year industrial design advanced diploma programme, for school leavers. Students taking up this programme can specialise in product design, furniture design, or ceramic design. Admission is through an all-India entrance test.

IIT-Guwahati also offers a B.Tech in Design, for which selection is through the IIT-JEE. The IILM School of Design recently set up in Gurgaon also offers a four-year full time graduate diploma in industrial design with a specialisation in product design, interior and furniture design, and exhibition design. Students who have completed plus two or equivalent, are eligible to sit for the aptitude test which is followed by portfolio review and interview.

Alternatively, you can do an engineering or architecture degree and follow it up with a Master’s in design offered by the Industrial Design Centre at IIT-Bombay, or an advanced programme in industrial design at NID open to engineering and architecture graduates. Students of fine arts and applied arts can also apply for the Master’s in Design at IIT. The Industrial Design Centre offers Master’s of Design (M.Des) programmes in Industrial Design, Visual Communication, Animation and Interaction Design as well as a Ph.D in Design. The programmes are meant to develop skills, knowledge and aptitude among students to become creative problem solvers who can bring about innovation in the manufacturing and communication industry. The training is both theoretical as well as practical. The course includes freehand drawing, geometry, making models, information material, colour graphic composition and design processes. As part of the learning process, students are allocated an actual workplace in industry where they have to design a functional item / product.

Jobs galore

Admission is through the CEED (Common Entrance Examination for Design), an all- India examination conducted by the Indian Institute of Technology, Bombay. The examination tests the candidates for visual perception ability, drawing skills, design aptitude and communication skills. CEED is a qualifying examination for admission to Post Graduate M.Des programmes at the Industrial Design Centre, IIT Bombay; IDDC, IIT Delhi; CPMD, IISc Bangalore; and the design programme at IIT-Kanpur.

Some private institutes including the Maharshtra Institute of Technology, Pune, also offer a Post Graduate Diploma in Automotive Design (PGDAD).

There are jobs for industrial designers in practically every manufacturing organization, and in particular those handling consumer goods. As a profession that arose out of the need to make a range of products look aesthetically appealing, industrial design will continue to be in demand, as long as there is a consumer market, with a demand for new products being released almost every day that need to be well designed and attractive enough to catch the eye of the consumer, while also fulfilling a functional use. So if you have an engineering bent of mind, and a strong sense of creativity, then a career in industrial design will prove to be extremely appealing and also challenging. Just think about it — the chair you sit on, the car you drive, the TV set you use, the glass or mug you drink tea from, your computer, or laptop, practically everything we use today is the work of an industrial designer. How exciting to know that that what you are involved in creating will be used by millions of people around the world!

The writer is a noted career expert



CSC-India to double headcount

New York Stock Exchange-listed Computer Services Corporation (CSC) recently said it would double its employee strength to 32,000 in the next two-and-a-half years and plans to expand operations to tier-II cities in the country.

CSC, which recorded 16.1 billion dollars revenue for 12 months ended December 28, 2007, started its Indian operations in 1991.

"We have increased our headcount by 400 per cent in the last two years from just 4,000 in 2006. We hope to have 32,000 employees in the next two and a half years in India," CSC India's president and managing director Bala Mahadevan said.

Mahadevan said the Indian market offers huge opportunities which prompt the company to expand its operations further.

"There is enough space in the market. It is very much under penetration," he said.

CSC India had made a $ 500 million acquisition in 2007 and one in the last month in the healthcare space. Both are in India.

"However, there will be no large-scale acquisition in India in the near future," he said.

Mahadevan said the company also intends to enter into tier-II cities in India for expanding its operation. It has presence in majority of the tier-I cities, barring Kolkata, and Vadodara and Indore among the tier-II cities. — PTI



Fortnightly Quiz-304


1 How many tigers are left in India according to a latest finding of the National Tiger Conservation Authority?

2 In which state of India were remains of an ancient city, believed to be around 2500 years old and bigger than classical Athens, unearthed recently?

3 Which firm is the world’s biggest software maker?

4 Which social activist, winner of the Ramon Magsaysay award and relentless worker for the rehabilitation of leprosy patients, died recently?

5 Which country’s company recently revealed the world’s first real submersible car sQuba?

6 After which two rivers of India and Russia is the Brahmos cruise missile named?

7 What is the capital of East Timor?

8 Which Indian spiritual guru who introduced “transcendental meditation” to the West, including the Beatles, died recently?

9 Who has been appointed the new SEBI chief?

10 What is the capital of Kosovo?

11 Which business tycoon and adventurer who, in 2002, became the first person to circle the world solo in a balloon, died recently?

12 Who recently became the first batsman in the history of one-day international cricket to cross the 16,000-run mark?

13 Name the Indian wicketkeeper to accomplish a double of 3,000 runs and 100 dismissals in one-day international cricket?

14 With which sport is Shivshankar Chowrasia associated?

15 Who is the fastest Indian bowler at present, clocking up to 153 kph?

Name…………………… Class……...............………

School address……………

Winners of quiz 303: The first prize by draw of lots goes to Rakesh Kumar, X-C, Sainik School Kunjpura, Karnal-132023 Second: Lucky Kumar, 9th, Govt High School, Chattar, PO Chattar, tehsil Nurpur, district Kangra, Pin-176022. Third: Savdeep Singh, IX, Sri Guru Harkrishan Public School, Chowk Prag Dass, Amritsar-143001.

Answers to quiz 303: 60; Mahatma Gandhi; Switzerland; Palace on Wheels, Darjeeling Toy Train & Deccan Odyssey; Russy Karanjia; Suharto; L.N.Mittal, Mukesh Ambani, Anil Ambani & Azim Premji; France; India; January 29; Cash Reserve Ratio; Golf; Sania Mirza; Brisbane; Argentina

Cash awards of Rs 400, 300 and 200 are given to the first, second and third prize winners, respectively. These are sent at the school address.

Note: Kindly mention the pincode of your place to facilitate the delivery of the prize money.

Answers can also be sent at

— Tarun Sharma