Flipkart expands footprint in Northeast; unveils its first grocery fulfillment center in Agartala, Tripura, offering delivery slots as per the consumer's choice

• This is Flipkart’s first grocery fulfillment center (FC) in Tripura and will provide delivery slots as per consumers’ choice • The facility will supplement and strengthen the company’s existing supply chain delivery infrastructure in the Northeast, reducing delivery timelines across other states, including Manipur, Meghalaya, Mizoram, and Nagaland • Spread over 35,000 square feet and equipped with a daily dispatch capacity of 5,000 orders per day, the FC will generate more than 200 direct and indirect job opportunities • Leveraging local consumer insights, this FC will have a variety of locally popular brands to address the diverse palates of consumers Agartala - Tripura, Aug 20, 2025: Flipkart, India’s homegrown e-commerce marketplace, has launched its first grocery fulfillment center (FC) in Agartala, Tripura, reinforcing its commitment to provide fast and reliable grocery deliveries in the Northeast. Flipkart’s first grocery FC in the state will support rising consumer demand for online groceries by enhancing serviceability and offering delivery slots as per the consumer’s choice across Agartala and nearby areas. Built on deep consumer insights, the facility will offer a curated selection of over 4,000 products across staples such as aata, rice, and pulses in addition to snacks, beverages, personal care, and household essentials. The assortment will include several locally popular brands to cater to the diverse preferences of consumers across Tripura.

Tripura is emerging as a key market for digital retail in the Northeast, with growing demand for e-grocery services. With its evolving consumer landscape and expanding digital footprint, the state presents a significant growth opportunity for Flipkart. By investing in Tripura’s e-commerce infrastructure, Flipkart aims to bridge the digital divide, serve value-conscious customers beyond metros, and support inclusive regional development. Spread over 35,000 square feet; the new facility has a dispatch capacity of over 5,000 orders per day across Tripura as well as Manipur, Meghalaya, Mizoram, and Nagaland. The FC will provide more than 200 direct and indirect job opportunities while unlocking market access for small businesses, MSMEs, and local farmers. This launch is part of Flipkart’s broader strategy to enhance serviceability in the Northeast while empowering local ecosystems through economic participation.

Prof. (Dr.) Manik Saha, Hon’ble Chief Minister of Tripura, said, "I am pleased to extend my heartfelt congratulations on the establishment of Flipkart’s new grocery fulfillment center in Agartala, Tripura. This development marks an important step in enhancing the state’s digital infrastructure and strengthening our supply chain capabilities. I am confident that this initiative will contribute meaningfully to local employment generation and skill development, empowering our youths and communities. Tripura is committed to fostering a progressive and digitally connected ecosystem, and we welcome investments that align with this goal. Best wishes to the initiators of Flipkart for continued growth and success in Tripura.” Rajneesh Kumar, Chief Corporate Affairs Officer at Flipkart Group, said, "As a customer-first organisation, Flipkart leverages its homegrown technology to keenly identify high-demand hotspots and address consumer needs for quality grocery products. The launch of our first grocery fulfillment center in Tripura marks a significant advancement in our efforts to enhance delivery services and meet the growing consumer demand for online groceries in the Northeast region. As we continue to expand our footprint across the country, the new FC aligns with our commitment to strengthening partnerships with local farmers, MSMEs, and other regional businesses. We remain committed to furthering our vision of empowering these communities economically and fostering sustainable growth while creating new livelihood opportunities.” Flipkart’s customer-centric features, such as voice-enabled shopping, regional language support, credit offerings, and open-box delivery, continue to revolutionise Flipkart’s grocery shopping experience, setting new standards for convenience, accessibility, and customer satisfaction in the online marketplace.

About Flipkart The Flipkart Group is one of India’s leading digital commerce entities and includes group companies Flipkart, Myntra, Flipkart Wholesale, Cleartrip and super.money.

Established in 2007, Flipkart has enabled millions of sellers, merchants, and small businesses to participate in India's digital commerce revolution. With a registered user base of more than 500 million, Flipkart's marketplace offers over 150 million products across 80 categories. Today, there are over 1.4 million sellers on the platform, including Shopsy sellers. With a focus on empowering and delighting every Indian by delivering value through technology and innovation, Flipkart has created thousands of jobs in the ecosystem while empowering generations of entrepreneurs and MSMEs. Flipkart has pioneered services such as Cash on Delivery, No Cost EMI, Easy Returns, and UPI. These customer-centric innovations focus on enhancing digital payment offerings for all customers while making online shopping more accessible and affordable for millions of Indians.

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