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Need to diversify coffee plantation: Commerce Secy

Commerce Secretary Rajesh Agrawal

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Commerce Secretary Rajesh Agrawal emphasised the need for diversifying coffee cultivation in India, highlighting the sustainability of Indian coffee grown alongside forests.

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Speaking at the inauguration of the Coffee Experience Zone and Expo, organised by the Coffee Board, Agrawal noted a significant rise in coffee exports that had doubled in recent years. He said the growing domestic demand for coffee, driven by India’s expanding middle class, and predicted a surge in consumption. Agrawal also highlighted the rise of new entrepreneurs in the coffee sector, particularly in instant and specialty coffee.

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