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Home / Entertainment / Kyunki Saas Bhi Kabhi Bahu Thi Clocks 1 6 Billion Watch Minutes In Launch Week

Kyunki Saas Bhi Kabhi Bahu Thi clocks 1.6 billion watch minutes in launch week

PTI
Updated At : 06:48 AM Aug 09, 2025 IST

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Popular daily soap Kyunki Saas Bhi Kabhi Bahu Thi has made a spectacular comeback with its second season clocking over 1.659 billion minutes of watch time across television and streaming platforms in the launch week, according to broadcaster Star Plus.

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The Ektaa Kapoor-created show, which returned on July 29, witnessed a massive response, drawing 31.1 million TV viewers in just four days, with 15.4 million tuning in for the premiere episode alone.

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This makes it the highest-rated fiction launch across general entertainment channels (GECs) in recent times and the biggest-ever GEC fiction debut across both television and digital in India, it added. The show also topped the weekly television rating points (TRP) charts, jointly leading with Anupamaa at a TRP of 2.3, according to data provided by Broadcast Audience Research Council of India.

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