Haryana to get more Vita booths soon

Tribune News Service

Faridabad, April 11

The number of Vita booths will be raised in the state soon to popularise the usage of milk products of cooperative dairies.

This was announced by Cooperatives Minister Dr Banwari Lal while presiding over a function here. Launching the ‘masala chhach’ (buttermilk) and ‘dahi’(curd), two new products of the Vita Milk Plant at Ballabgarh here on Saturday evening, Dr Lal said the state government was working on expanding the number of Vita booths in the state to make homemade dairy products easily available to consumers. He said chhach (400 ml) and dahi (500 grams) manufactured at the plant, would be sold at a retail price of Rs 10 and Rs 30 per packet, respectively. He said the number of Vita booths of the Ballabgarh plant is proposed to be raised to 400 from the present 147 booths. Besides, the regular ones, 16 model booths will also be set up in the city to popularise Vita items.

Stressing on the need of proper marketing, he said the commission of the retailers had been raised to strengthen the distribution network and the expansion of dairy related work . This will mean more income to the people involved in the sector. He said while 90,000 litres of milkwas processed at the Ballabgarh plant, hygiene and quality would remain the main priority in preparation of all the byproducts.

Claiming that while the sale of spurious and adulterated food items, including milk items, had been a cause for concern, he said consumers would be assured of proper quality and hygiene. However, he said measures would be taken to curb the sale of adulterated food items.