Ladakh event to boost tourism starts today
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Keen to jump-start tourism in Ladakh after the Covid crisis, the Ministry of Tourism is all set to organise a mega three-day event to showcase the region. Ladakh Lieutenant Governor Radha Krishna Mathur and Union Minister of Tourism, Culture and Development of North Eastern Region (DoNER) G Kishan Reddy will address the event — Ladakh: New Start, New Goals — being organised in Leh from August 26 to 28.
“The event aims to provide indigenous product knowledge to the industry stakeholders and also a platform to local stakeholders for interaction with the tour operators/buyers from the rest of the country,” the ministry said in a statement.
The event will include activities like exhibition, panel discussions, B2B meetings, technical tours, cultural evening to showcase tourism facilities in Ladakh. — PTI