BIG FM kicks off traffic awareness campaign

Amritsar: 92.7 BIG FM, an radio network, kick off its traffic awareness campaign called “Keep calm, follow traffic rules and be a Honhaar Singh” here on Tuesday.

Tribune News Service

Amritsar, May 27

92.7 BIG FM, an radio network, kick off its traffic awareness campaign called “Keep calm, follow traffic rules and be a Honhaar Singh” here on Tuesday. The idea is to find the people, who religiously follow traffic rules, gratify them and award them with the title “Honhaar Singh” of Amritsar.

The campaign is being organised in association with city-base NGOs Voice of Amritsar and Eco Amritsar. Volunteer teams from Avaas Lifestyle Hotel and Millennium School will also carry out this campaign for a month. Every week their teams will go to different places in the city facing traffic bottlenecks and signals to find “Honhaar Singh”.

The campaign started at Novelty Chowk traffic signal and is expected to cover Sadar Thana, 4S Chowk and several other areas. It has also found support with the traffic police and the administration.

Speaking about the unique initiative, BIG FM station head Aman Sharma said, “Traffic issues are increasing day by day in the city. We have heterogeneous traffic, little enforcement of no-entry timings and huge problem of drunk driving. It is very important to keep reminding people of their responsibilities.” Five winners will be announced every week during the campaign, motivating residents to follow traffic rules in the process.

Top Stories

Consider me retired: M S Dhoni calls it quits

Consider me retired: M S Dhoni calls it quits

Former India captain makes revelation on his Instagram handl...

Out goes MSD: ‘Greatest’ Indian captain of modern era

Out goes MSD: ‘Greatest’ Indian captain of modern era

In balance, it can be said Dhoni has been very good for Indi...

Make in India but also for world: Modi’s vision of Aatmanirbhar Bharat

Make in India but also for world: Modi’s vision of Aatmanirbhar Bharat

Modi also gave a warning to India’s hostile neighbours sayin...

Modi’s push for digitisation of citizen health records: What does it mean

Modi’s push for digitisation of citizen health records: What does it mean

Plan based on NITI Ayog’s strategy paper to create national ...

Kargil war air strike to be turned into a movie

Kargil war air strike to be turned into a movie

Film-maker Kushal Srivastava says film to be dedicated to Sq...

Cities

View All