Facebook to add its name to WhatsApp, Instagram

SAN FRANCISCO: In a first step towards merging all its platforms into one unified experience for users, Facebook is adding its name to Instagram and WhatsApp.

Facebook to add its name to WhatsApp, Instagram

Instagram will soon become ‘Instagram from Facebook’ and WhatsApp will turn into ‘WhatsApp from Facebook’, The Information reported on Friday. AFP

rchopra@tribunemail.com

San Francisco, August 3

In a first step towards merging all its platforms into one unified experience for users, Facebook is adding its name to Instagram and WhatsApp.

Instagram will soon become ‘Instagram from Facebook’ and WhatsApp will turn into ‘WhatsApp from Facebook’, The Information reported on Friday.

The new titles will appear in the title for both apps in Apple’s App Store and Google Play Store.

“We want to be clearer about the products and services that are part of Facebook,” a spokesperson was quoted as saying.

Employees for the apps were recently notified about the changes, “which come as antitrust regulators are examining Facebook’s acquisitions of both apps”, said the report.

The US Federal Trade Commission (FTC) is now probing what prompted Facebook to acquire Instagram and WhatsApp.

According to The Wall Street Journal, the FTC is looking to find out whether Facebook was trying to snuff out potential competitors before they could truly challenge the social media giant.

Facebook recently reached $5 billion agreement with the FTC over users’ privacy violation in the Cambridge Analytica scandal that affected 87 million users.

Facebook CEO Mark Zuckerberg has already announced plans for convergence between Facebook, Instagram and WhatsApp. IANS

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