Wear it like Anushka

What we wear is often a reflection of what we do, feel and believe. Anushka Sharma, a cinema icon whose personal style is aesthetic, elegant and relatable, wears a bit of herself in all that she sports. Her signature apparel line, NUSH is a highly exciting and promising clothing line that instills the belief of everyday fashion. For over a year, Anushka has been involved in choosing the styles, colors and fabrics that will be showcased in NUSH.

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Talking about her new venture, Anushka says, “My nature is such that if I’m doing something, I become completely involved. NUSH, my clothing line is my second entrepreneurial venture after my production banner, Clean Slate Films. Now with clothing, I not only had to do something that I really believed in, but also keep in mind that each one of us is unique and have our own dressing styles that suit us. As a young girl, shopping for clothes that suited my sense of fashion under one roof was a struggle. I would end up going to different stores to put together the right casual ensemble. I have personally taken interest in the styles of NUSH, so there’s a bit of myself in all the outfits. NUSH is for every woman who is her own stylist.”