Tiger Shroff brand ambassador of Avon Cycles, says Pahwa

Tribune News Service

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Ludhiana, April 4

With Tiger Shroff being as the brand ambassador, Avon Cycles would focus on 25 per cent market hike by 2020.

Onkar Pahwa, CMD, Avon Cycles said the company’s focus has been on technological innovation.

First time in its 68 years’ history, Avon has chosen Tiger Shroff, a famous Bollywood actor and fitness icon to be the brand ambassador for the cyclux range, said Pahwa.

He said, “This is the first time that we have collaborated with a celebrity.”

Rishi Pahwa, joint managing director said, “We felt that it is a good strategy to appeal younger generation which is into adventure and fitness. Tiger’s connection with this market is clear.”