TECNO's #SignalJeetKa Campaign Hits the Pitch with Kolkata Knight Riders

BusinessWire India

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New Delhi [India], March 19: Hold on to your seats, cricket fans! TECNO, the innovative tech brand that's all about embracing India's unstoppable energy, has teamed up with the iconic Kolkata Knight Riders (KKR). This electrifying partnership is all about celebrating the passion of India's youth and cricket enthusiasts, and it's going to be bigger, bolder, and more exciting than ever!

Cricket in India isn't just a sport--it's a heartbeat, a celebration, and a way of life. TECNO has always been at the forefront of keeping fans connected to the action with its sleek, powerful smartphones, designed to provide seamless signal and connectivity experience. And now, with #SignalJeetKa, TECNO is stepping up its game to ensure you never miss a single boundary, wicket, or super over.

Arijeet Talapatra, CEO of TECNO Mobile India, shared, "We're excited to partner with Kolkata Knight Riders. Cricket is an emotion that unites millions, and it aligns perfectly with TECNO's mission to empower India's youth. Through our #SignalJeetKa initiative, we aim to ensure fans stay connected and never miss a moment of the thrilling action. Just as KKR gives their all on the field, we're committed to delivering the best technology to keep fans at the heart of the game."

KKR's #KorboLorboJeetbo motto mirrors TECNO's "Stop At Nothing" ethos, championing relentless hustle, teamwork, and the vibrant culture of cricket. This partnership reflects TECNO's ongoing efforts to engage with India's youth--a generation passionate about both technology and sports. By leveraging advanced products and unparalleled signal connectivity, TECNO reinforces its position as a brand that champions performance, excellence, and seamless connectivity in every aspect of life.

Binda Day, CMO, Knight Riders Sports, stated, "Technology is at the forefront of cricket's growth, especially in India. Our partnership with TECNO is an opportunity to promote a seamless collaboration in this respect. At the Knight Riders, we believe in creating an immersive experience for our fans by bringing them closer to the game we love and that will be our aim through this partnership."

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