Advertising pioneer Vikas Sood passes away

The funeral will be held on August 5 at 2 pm at the Sector 25 Cremation Ground, Chandigarh

Tribune Web Desk

Chandigarh, Updated At : 05:39 PM Aug 04, 2025 IST

Vikas Sood

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The advertising fraternity of Chandigarh is mourning the loss of one of its stalwarts, Vikas Sood, who passed away yesterday at PGIMER, Chandigarh, after a brief illness.

He was the driving force behind Grid Advertising, a leading name in the city’s advertising and branding landscape.

The funeral will be held on August 5 at 2 pm at the Sector 25 Cremation Ground, Chandigarh.

His sudden demise has left a deep void in the professional community and his loved ones. The advertising industry, friends and colleagues remember him as a true pioneer whose contributions will be remembered for years to come, a press release said.

The Tribune, now published from Chandigarh, started publication on February 2, 1881, in Lahore (now in Pakistan). It was started by Sardar Dyal Singh Majithia, a public-spirited philanthropist, and is run by a trust comprising five eminent persons as trustees.

The Tribune, the largest selling English daily in North India, publishes news and views without any bias or prejudice of any kind. Restraint and moderation, rather than agitational language and partisanship, are the hallmarks of the newspaper. It is an independent newspaper in the real sense of the term.

The Tribune has two sister publications, Punjabi Tribune (in Punjabi) and Dainik Tribune (in Hindi).

Remembering Sardar Dyal Singh Majithia

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