Chandigarh: Entrepreneurs make ‘Kaafi Social Monday’ special
Kashish Jamwal
Chandigarh, July 16
The ‘Kaafi Social Monday’, Tricity’s largest networking event held at Hotel JW Marriott here captivated the audience with insightful sessions featuring top-notch entrepreneurs and content creators. It was organised by iOTA here last evening.
The event of which The Tribune was media partner witnessed over 600 participants, including 50 creators and 35 influencers engaged in a rich exchange of ideas and experience.
Rahul Layal, CEO of iOTA, a creative agency, and his team organised the programme. Amazing live performances by Chandigarh HipHOP and Vishal Tyagi, a stand-up comedian, and Dinkar Kumar, flutist and guitarist, marked the occasion. The panel included Arush Chopra, CEO of Just Herbs, Satish K Arora, vice-president of TIE, and Sameer Sharma, founder of uEngage and Shoutio.
Raj, the co-host, discussed about deep tech hacks to transform content and AI solutions for streamlining business operations and drive efficiency. Mahdi Shafiei, the keynote speaker and an entrepreneur, shared invaluable tips on content creation, business marketing and entrepreneurship. He highlighted the superiority of emotional intelligence over artificial intelligence in driving brand awareness and promotions.
His journey from having one follower, his mother, to achieving substantial success underscored the importance of dedication and self-improvement. Shafiei provided a comprehensive roadmap for success in the digital world, emphasising the essential role of digital marketing and content creation.
Arush Chopra also took the stage to narrate his inspiring journey for establishing his brand.
“From building businesses and teams, understanding the dynamics of service versus product-focused ventures, to addressing workplace challenges and growth strategies, our panellists shared invaluable insights,” said Ananta Kant, panel moderator and the lead brand strategist, iOTA.
The event offered a holistic experience with next-gen booths, surprise acts and variety of food and beverages, ensuring an engaging atmosphere for the attendees.
