Samridhii Shula on playing Abhira in Yeh Rishta Kya Kehlata Hai…

With Yeh Rishta Kya Kehlata Hai in its 16th year, how important is it to stay relevant?

I think it’s absolutely crucial. The core values and main plot are what hook the audience. That emotional and narrative foundation is what they come back for, episode after episode. Evolution is important, yes—but not at the cost of the show’s soul. Staying relevant means adapting with the times while preserving that original essence.

Do you personally engage with your audience on social media?

Yes, I do! I love reading comments and getting real-time feedback—whether it’s criticism or appreciation. I think both are valuable. I’m open to the audience feedback. If I come across something that resonates, I definitely reflect on it. Of course, I’m not directly involved in the writing, but I listen, observe, and learn.

How do you think the portrayal of women on television has changed over the years?

That’s one of the most important shifts we’ve seen. Earlier, women were mostly shown as homemakers. But over the years, we’ve started portraying women who are ambitious, who want both family and a career. That evolution keeps the story fresh and relatable. Art has to reflect life.

Is consistency more important than a surprise twist?

Absolutely. Plot twists are exciting, but they only work if they grow organically from characters the audiences already know and love. Consistency in characterisation holds more weight over time. Audiences get emotionally invested—they grow with these characters. Sudden shifts just to create drama can break that trust.

How does the show strike a balance between audiences’ expectations and storytelling demands?

That’s really where the craft lies. You want to satisfy the audience’s emotional cravings, but also surprise, challenge, even provoke them at times. If your story is strong and your characters are grounded in truth, the audience will go with you—even to places they didn’t expect.

What do you think has kept Yeh Rishta Kya Kehlata Hai running for so long?

I think it’s a mix of everything—story, characters, performances and consistent creative vision. Also, the team matters. From the cast to the production and direction units, everyone is deeply committed. That shows. You can feel that sincerity on-screen, and I believe that’s what connects with viewers.

Has playing Abhira shaped your own perspective on storytelling or life in general?

Definitely. Abhira is layered and goes through so much emotionally. Playing her has helped me understand the nuances of human relationships better—how people react under pressure, how love and duty sometimes clash. It’s a learning experience for me every day, both as an actor and as a person.

Lastly, what’s your mantra for staying grounded and relevant in the world of television?

For me, it’s always: story is the king. A good story, well told, will always find an audience. And if you stay rooted in the heart of the character and the truth of the narrative, relevance follows naturally. That’s what I try to hold onto—authenticity, connection, and growth.