'Jo aayega malamaal ho jayega': PM Modi opens Yashobhoomi, invites exhibitors : The Tribune India

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'Jo aayega malamaal ho jayega': PM Modi opens Yashobhoomi, invites exhibitors

Says new India preparing itself for the emerging market of conference tourism

'Jo aayega malamaal ho jayega': PM Modi opens Yashobhoomi, invites exhibitors

Prime Minister Narendra Modi visits an exhibition during the inauguration of India International Convention and Expo Centre (IICC), in New Delhi, on Sunday. PTI Photo

Tribune News Service

Aditi Tandon

New Delhi, September 17

Days after hosting G20 leaders at ‘Bharat Mandapam’ in the National Capital, Prime Minister Narendra Modi on Sunday inaugurated Yashobhoomi, a second world-class exhibition centre in Delhi and said India was preparing itself for the emerging sector of conference tourism.

Choosing his 73rd birthday to dedicate to the nation Phase 1 of the India International Convention and Expo Centre Yashobhoomi in Dwarka, the Prime Minister said, “Bharat Mandapam and Yashobhoomi will together make Delhi the hub for global conference tourism...Jo yahaan aayega malamaal ho jayega.”

The Prime Minister said Yashobhooming would especially showcase the products created by Indian artisans and link them to global markets.

Noting that India’s current share in the global conference tourism market was just 1 %, the PM said exhibitors coming to Yashobhoomi will reap several times the return on their investments.

He said the new sector of conference tourism was worth Rs 25 lakh cr annually.

“Every year 32,000 major exhibitions are held worldwide. I invite industrialists, top exhibitors, filmmakers to screen films at Yashobhoomi, and hold award functions here. Both Bharat Mandapam and Yashobhoomi will become symbols of Indian hospitality, finesse and majesty as both combine Indian heritage and modernity. They mirror the aspirations of a new India which is unstoppable,” the Prime Minister said after launching the new Vishwakarma scheme from Yashobhoomi on the occasion of Vishwakarma Day.

With a total project area of over 8.9 lakh square metre and total built-up area of more than 1.8 lakh square metre, YashoBhoomi will find its place among the world’s largest MICE (Meetings, Incentives, Conferences, and Exhibitions) facilities.

The Convention Center, built across more than 73 thousand square metres of area, comprises 15 convention rooms, including the main auditorium, the grand ballroom and 13 meeting rooms with a total capacity of holding 11,000 delegates. The Convention Centre has the largest LED media facade in the country.

The main auditorium is the plenary hall for the Convention Center and is equipped with a seating capacity of around 6,000 guests. The auditorium has one of the most innovative automated seating systems which allows the floor to be a flat floor or an auditorium style tiered seating for different seating configurations. It provides The Wooden floors and acoustic wall panels used in the auditorium will ensure the world-class experience for the visitor.

The Grand Ballroom, with a unique petal ceiling, can host around 2,500 guests. It also has an extended open area that can seat up to 500 people. The 13 meeting rooms that are spread across eight floors are envisaged to hold a variety of meetings of different scales.  

“Yashobhoomi will showcase India’s trade prowess. Whoever exhibits here will go back with loads of money. Jo aayega maalamaal ho jayegaa.”

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