Event held under ‘Aapki Poonji, Aapka Adhikar’ campaign to address Rs1.82L cr unclaimed assets

The Department of Financial Services (DFS), Ministry of Finance, Government of India, in coordination with the Reserve Bank of India (RBI), Insurance Regulatory and Development Authority of India (IRDAI), Securities and Exchange Board of India (SEBI) and the Investor Education and Protection Fund Authority (IEPFA), has launched a three-month nationwide awareness campaign (October–December 2025) on unclaimed assets in the financial sector titled “Your Money, Your Right.”

Under this campaign, a meeting was convened in Jalandhar by Milind Buchke, Deputy General Manager and Zonal Manager, Punjab & Sind Bank, Jalandhar Zone. The session focused on addressing the issue of Rs 1.82 lakh crore worth of unclaimed assets lying dormant with various financial institutions and regulators.

The “Aapki Poonji, Aapka Adhikar” initiative, spearheaded by the Ministry of Finance’s Department of Financial Services, aims to empower citizens by guiding them on how to search for their unclaimed assets, update their records with financial institutions and complete the claim procedures.

Jasbir Singh, Additional Deputy Commissioner (Urban Development), Jalandhar, graced the event as the Chief Guest. Addressing the gathering, he explained the practical methods available for the public to claim unclaimed funds and urged people to spread awareness within their families and communities. “Many people may have old documents or papers that can help them recover their rightful money,” he said. He also emphasised the importance of Re-KYC (regular updating of Know Your Customer details) and nominations in bank accounts to prevent complications in cases of deceased claims.

The event saw the participation of key figures from the banking sector, including Jagdish Prasad, Deputy General Manager, Punjab National Bank, Amritsar (representing SLBC) and MS Moti, Lead District Manager (LDM), Jalandhar, along with other dignitaries from major banks.