First-ever Harry Potter, superheroes sports range to launch on May 8

In a groundbreaking move that combines fantasy with fitness, the Sarve Parkash Group, a football manufacturing company established in 1920, has announced the launch of an exclusive Harry Potter, Batman and Superman-themed sports merchandise range under its flagship brand, Kaizen Sports. The official launch of the specially designed footballs is scheduled for May 8.

With this initiative, Atul Madan, the owner of the group, stated that Kaizen Sports becomes the first sports brand in the world to introduce official Harry Potter-themed sports merchandise. This marks a significant milestone in both the global sports and licensing industries. “This unique collection is the result of meticulous design and development by the fifth generation of the family-owned and operated Sarve Parkash Group,” he said. The newly launched collection includes soccer balls, basketballs, cricket gear, boxing equipment and pickleball bats, each crafted to combine high-performance standards with rich character-driven aesthetics.

From Quidditch-inspired soccer balls to Batman-themed cricket bats and Superman boxing gloves, every product in the range reflects detailed craftsmanship honed over generations of sports manufacturing expertise. Speaking about the launch, Madan added, “This is a proud moment for our family and our brand.

For over a century, Sarve Parkash Group has stood for trust, tradition and innovation. With the fifth generation now at the helm, we are excited to bring dreams to life through a product range that inspires kids to play like heroes.”

Designed for use everywhere from school playgrounds to competitive sports arenas, the collection aims to empower players to channel their inner hero or wizard.