Framework to curb fake reviews on e-comm sites
New Delhi, November 21 The Centre today moved to rein in fake and deceptive reviews and ratings online by launching a framework to safeguard and protect the interests of consumers. Devised by the Department of Consumer Affairs, the framework covers...
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New Delhi, November 21
The Centre today moved to rein in fake and deceptive reviews and ratings online by launching a framework to safeguard and protect the interests of consumers.
Devised by the Department of Consumer Affairs, the framework covers companies ranging from social networking sites to e-commerce platforms to travel and food delivery apps that depend on customer ratings and reviews to generate sales and traffic.
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The framework, titled ‘Indian Standard (IS) 19000:2022 Online Consumer Reviews- Principles and Requirements for their Collection, Moderation and Publication’, will be applicable to every online platform that publishes consumer reviews, said Consumer Affairs Secretary Rohit Kumar Singh.
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