DT
PT
Subscribe To Print Edition About The Tribune Code Of Ethics Download App Advertise with us Classifieds
search-icon-img
search-icon-img
Advertisement

BCCI announces Unacademy as official partner for IPL

New Delhi, August 29 Bengaluru-based edu-tech firm ‘Unacademy’ has been roped in as the official partner for the Indian Premier League for three seasons, the BCCI announced on Saturday. The 13th IPL is scheduled to be held in the UAE...
  • fb
  • twitter
  • whatsapp
  • whatsapp
Advertisement

New Delhi, August 29

Bengaluru-based edu-tech firm ‘Unacademy’ has been roped in as the official partner for the Indian Premier League for three seasons, the BCCI announced on Saturday.

The 13th IPL is scheduled to be held in the UAE from September 19 to November 10.

Advertisement

“We are pleased to have Unacademy on board as the ‘Official Partner’ of the Indian Premier League 2020 to 2022,” IPL chairman Brijesh Patel said in a release on Tuesday.

“IPL is the most watched cricket league in India and as a homegrown Indian edu-tech company we believe that Unacademy can create a huge positive impact on the aspirations of the audience watching, especially the millions of Indian youth who are seeking inspiration in their careers.”

Advertisement

Commenting on the association, Karan Shroff, VP – Marketing, Unacademy, said: “We are delighted to become the Official Partner of IPL. Unacademy is a high-intensity brand that has disrupted the education and learning market with innovations and broken geographical barriers for Learners and Educators.”

“With this partnership, we will double-down on our efforts to make Unacademy the biggest brand in the consumer-internet space in India. We thank the BCCI and IPL for the opportunity and look forward to a long and fruitful partnership.”

The BCCI had earlier announced fantasy gaming platform Dream11 as this year’s IPL title sponsor, replacing Chinese mobile phone company Vivo.

Dream11 had pipped educational technology companies Unacademy and BYJUs to win the rights for a period of four months and 13 days with a bid of Rs 222 crore. PTI

Advertisement
Advertisement
Advertisement
Advertisement
tlbr_img1 Home tlbr_img2 Opinion tlbr_img3 Classifieds tlbr_img4 Videos tlbr_img5 E-Paper