Mars vs. Uranus: Chennai clinic's clever ad goes viral

A billboard in Chennai has astronomically boosted the profile of Assana Colorectal & Gut Wellness Clinic, thanks to its out-of-this-world pun.

"Let Elon explore Mars, our mission is Uranus," the ad cheekily reads, playfully nodding to Elon Musk's SpaceX ambitions while highlighting the clinic's focus on gut health.

Shared by X user @Rainmaker1973, the pic has garnered over 1.1 million views and counting. The billboard has sparked widespread discussion and admiration for its creativity.

This billboard in India pic.twitter.com/RcMKO0Zprr

— Massimo (@Rainmaker1973) August 30, 2025

"Whoever named it Uranus had no idea of the long-term repercussions and running joke with that name," said one user, while another added: "That's a hilarious and clever ad, definitely grabs attention while staying on message."