Nagpur vendor's unique "Lifetime Pani Puri at Rs 99,000” deal goes viral on social media

A pani puri vendor in Nagpur has gained widespread attention for his unusual offers, including a lifetime unlimited golgappa deal for ₹99,000 and a ₹21,000 reward for anyone who can eat 151 pani puris in one sitting.

Vijay Mewalal Gupta, who runs the stall in Maharashtra’s Orange City, believes his offer helps customers save money in the long run amid rising inflation. "We have offers ranging from ₹1 to ₹99,000, covering everything from one-day deals to lifetime plans. Two people have already availed of the ₹99,000 offer. I want to shield my customers from inflation in the future," said Gupta.

His stall also features a 'Maha Kumbh' deal, where customers can get golgappas for just ₹1 if they manage to eat 40 in one sitting. Additionally, beneficiaries of the Ladli Behena Yojana, a Maharashtra government scheme, can enjoy unlimited pani puris in one sitting for ₹60.

The innovative deals have significantly boosted Vijay’s business, with customers flocking to try the offers. "We come here every other day. There’s an unlimited pani puri offer for a month at ₹195. His food is delicious, and his friendly nature makes the experience even better," said a customer.

Another customer, Tejaswini, said she had first come across the stall on social media and decided to try a smaller deal before committing to a bigger one.

Vijay’s marketing strategy has made his stall a viral sensation, proving that creativity and good food can be a winning combination.