Nagpur vendor's unique "Lifetime Pani Puri at Rs 99,000” deal goes viral on social media

A pani puri vendor in Nagpur has gained widespread attention for his unusual offers, including a lifetime unlimited golgappa deal for ₹99,000 and a ₹21,000 reward for anyone who can eat 151 pani puris in one sitting.

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Vijay Mewalal Gupta, who runs the stall in Maharashtra’s Orange City, believes his offer helps customers save money in the long run amid rising inflation. "We have offers ranging from ₹1 to ₹99,000, covering everything from one-day deals to lifetime plans. Two people have already availed of the ₹99,000 offer. I want to shield my customers from inflation in the future," said Gupta.

His stall also features a 'Maha Kumbh' deal, where customers can get golgappas for just ₹1 if they manage to eat 40 in one sitting. Additionally, beneficiaries of the Ladli Behena Yojana, a Maharashtra government scheme, can enjoy unlimited pani puris in one sitting for ₹60.

The innovative deals have significantly boosted Vijay’s business, with customers flocking to try the offers. "We come here every other day. There’s an unlimited pani puri offer for a month at ₹195. His food is delicious, and his friendly nature makes the experience even better," said a customer.

Another customer, Tejaswini, said she had first come across the stall on social media and decided to try a smaller deal before committing to a bigger one.

Vijay’s marketing strategy has made his stall a viral sensation, proving that creativity and good food can be a winning combination.