Top 5 Brands for Sending Bulk SMS Online For Your Business in India 2025

Sending bulk SMS is still one of the best ways to connect with customers in India. Today’s world has taken communication to another level by offering all means of connections, whether distant or closer. SMS is quick, affordable, and gets results for all purposes, including sharing promotions, sending OTPs, or keeping customers updated.

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2025 brings out a whole lot of these sufficient brands that are already working with some big brands to prove their reliability. Picking the right SMS provider is key to staying reliable, scalable, and compliant with TRAI’s DLT regulations.

We have done the job by rounding up the top five brands to help you find the perfect fit. We have listed their detailed information to help you find out about what makes them great, their pricing, and how they can boost your business.

Top Brands for Sending Bulk SMS Online (Best 5)

• VoIPTech Solutions: Best Brand for Sending Bulk Sms Online.
• Fast2Sms: Bulk sms service provider
• MSG91: Best bulk sms service company.
• Text2local: Top brand for sending bulk sms online
• Gupshup: Online sms service company

Why Bulk SMS Still Rocks in 2025

SMS is a game-changer for indian businesses because it’s:

• Super Engaging: 90% of texts are read in just three minutes!
• Budget-Friendly: Way cheaper than ads but with massive reach.
• Flexible: Perfect for promotions, alerts, or OTPs.
• Compliant: Follows TRAI’s DLT rules for transparency.
• Scalable: Works for tiny startups or huge enterprises.

The horizon on SMS is brighter as today’s SMS platforms play nicely with CRMs, APIs, and even WhatsApp. This makes them a must-have for marketing and customer support.

How We Picked These Providers?

Some unique features we kept in mind while picking these brands include:

• Speed and Reliability: Fast delivery and no downtime.
• Features: APIs, analytics, scheduling, and multilingual options.
• Pricing: Fair and clear costs that fit different budgets.
• Support: 24/7 help through phone, email, or chat.
• Compliance: Sticking to TRAI and DLT rules.
• Scalability: Handling everything from small campaigns to massive ones.

The 5 Best Brands for Sending Bulk SMS Online in 2025

1. VoIP Tech Solutions

VoIP Tech Solutions is our top pick for its cool combo of SMS and VoIP services. It’s perfect if you want a one-stop shop for texting and calling, with tons of features to make your campaigns pop. 

Standout Features

• Switch from SMS to voice calls seamlessly.
• Works with CRMs like Zoho or helpdesks like Freshdesk.
• Automates messages for drip campaigns or triggers.
• Real-time reports to track what’s working.
• Fully compliant with TRAI and DLT. 

Pricing:

• Custom Plans: ₹2,000 a month gets you 10,000 texts plus VoIP goodies.
• Pro: ₹5,000 a month for 50,000 texts and fancier automation.
• Big Shots: Custom deals for heavy users.
• Per Text: ₹0.15, but as low as ₹0.12 if you send tons.
• Free Trial: Test it out with limited credits. 

Why We Like It:

• Saves money by combining SMS and voice.
• Scales easily for any business size.
• Awesome support via email, phone, or live chat. 

Some Downsides:

• Not the best for global campaigns.
• Some features might need tech know-how.

Perfect For: Businesses wanting SMS and VoIP in one package for marketing or support.

2. Fast2SMS

Fast2SMS is our best option for startups and small businesses. It’s super easy to use, delivers fast, and won’t break the bank as it's affordable for all. These features make it a favorite for local campaigns.

Its super-simple interface and lightning-fast delivery make it a very breezy site to use. This is designed specifically for the Indian market, which focuses on getting your messages out quickly and reliably. They have all the tools that you need to run effective campaigns.

Standout Features

• Custom sender IDs and multilingual texts.
• Schedule messages and track delivery in real time.
• HTTP API to connect with your app or site.
• Handles promotional, transactional, and OTP texts.

Pricing:

• Wallet System: Starts at just ₹10 to top up.
• Promotional SMS: ₹0.10–₹0.15 per SMS, depending on volume.
• Transactional SMS: ₹0.12–₹0.18 per SMS.
• Bulk Discounts: As low as ₹0.09 per SMS for 10 lakh texts.

Why We Like It:

• A simple dashboard anyone can use.
• Lightning-fast delivery (2-5 seconds).
• Crazy affordable for small budgets.

Some Downsides:

• Only works in India.
• No phone support.
• Email replies take about an hour.

Perfect For: Startups and small businesses sticking to India.

3. MSG91

MSG91 is a dream for all the technically advanced businesses and developers. It’s reliable, works globally, and has APIs that make automation very easy. You can be sending OTPs for logins or running global marketing campaigns using MSG91 as it has the best reliability score and speed have making it a go-to for companies. It’s trusted by businesses of all sizes for its robust infrastructure and ability to handle complex needs.

Standout Features

• Programmable APIs for custom setups.
• DND filters and multilingual messaging.
• Super-fast delivery.
• Integrates with CRMs like Salesforce or Zoho.

Pricing:

• Transactional SMS: ₹0.18–₹0.22 per SMS (India).
• Promotional SMS: ₹0.15–₹0.20 per SMS.
• Bulk Discounts: Drops to ₹0.12 per SMS for 1 million+ texts.
• Global SMS: $0.002–$0.005 per SMS, depending on the country.

Why We Like It:

• Killer APIs for building your own tools.
• Solid delivery and local connections.
• Works for all kinds of SMS.

Some Downsides:

• Delivery reports can be a bit off sometimes.
• Support might lag during busy times.

Perfect For: Tech-focused businesses or those going global.

4. Textlocal (Webex/Cisco)

Textlocal is a great option as it is a part of Webex/Cisco, and thus is a fantastic choice for businesses that want to stand out with smart and data-driven campaigns. Its AI-powered analytics and support for regional languages make it ideal for connecting with India’s diverse audiences.

If you’re a retailer who is sending loyalty offers or you can be a service provider who is sharing updates, you can win here. Textlocal’s user-friendly platform and omnichannel features help you create meaningful customer experiences.

Standout Features.

• Multilingual texts and mobile forms.
• AI analytics to fine-tune campaigns.
• Schedule texts, add attachments, or even send loyalty cards.
• Easy-to-use web and Android apps.

Pricing:

• Standard Plan: ₹0.143–₹0.20 per SMS.
• Bulk Plans: ₹0.10–₹0.12 per SMS for 1 lakh+ texts.
• Enterprise Plans: Custom pricing for omnichannel setups.
• Free Trial: 25 SMS credits to try it out.

5. Gupshup

Gupshup is a powerhouse for conversational messaging. It blends SMS with WhatsApp, Messenger, and more. Its AI automation makes it a top pick for big brands.

Standout Features

• Omnichannel setup with chatbots.
• Strong SMS API for automation.
• Real-time analytics and scheduling.
• Trusted by big names like Tinder and Bank of Baroda.

Pricing:

• Basic Plan: ₹1,375 + GST for 5,000 contacts.
• SMS Pricing: ₹0.20–₹0.30 per SMS.
• Bulk Discounts: ₹0.15 per SMS for 1 million+ texts.
• Enterprise Plans: Custom quotes for omnichannel campaigns.

Why We Like It:

• Connects SMS with other platforms seamlessly.
• Rock-solid security for enterprises.
• Scales for huge campaigns.

Quick Comparison of Features and Pricing

Tips for Choosing the Right SMS Provider

• Your Business Size: Fast2SMS is great for startups. Gupshup and VoIP Tech handle big operations.
• Campaign Goals: If you need OTPs, MSG91 is the best. Need Promotions? Then Textlocal’s AI shines brighter than anybody else.
• Tech Needs: VoIP Tech and MSG91 have awesome APIs for custom setups.
• Budget: Fast2SMS and MSG91 keep costs low. Gupshup and Textlocal are pricier but loaded with features.
• Support: VoIP Tech and Textlocal are quick to help. Fast2SMS sticks to email.

Wrapping It Up

Bulk SMS is still a superstar for reaching customers in India in 2025. The article above lists all the superb brands that are sending bulk SMS covering promotional offers, OTPs, rewards, updates, etc. Think about your budget, campaign needs, and tech setup to pick the right one. Most of these brands offer free trials, so you can give them a try and see if their tools and AI-driven sourcing is able to help your business grow. Our guess is they will, but we wish you luck.

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