FB rolls out ‘Candidate Connect’

Social media major Facebook on Tuesday launched a feature ‘Candidate Connect’ through which Lok Sabha candidates can record their poll promises in 20-second videos

• Facebook will pose a set of four questions to the candidates, who will be allowed to post 20-second videos in response to each query
• The company created it based on research so that people can directly hear views of candidates in their constituencies
• The videos of all contestants in a constituency will show up on the timeline of people in that area
• Facebook will also send out reminders to people on polling dates in their constituencies under 'Share You Voted' tag
• “Candidate Connect is essentially a visual guide for voters,” S Chakrabarti, director (Product Management for Civic Integrity), Facebook, said